Frequently Asked Questions

The Community Financial Services Association has a track record for promoting financial education, particularly in minority communities. The organization finds that supporting financial education is not just good social marketing, but an excellent way to help improve the financial lives of consumers. In 2009, CFSA retained BrewtonMos (formerly StrateComm, LLC) to develop and deliver a community outreach and financial education program for tribal communities in Oklahoma's Native American Indian Country.

In developing the program, BrewtonMos worked with tribal communities and created a customized train-the-trainer program. The goal was to train tribal leaders — namely educators, employees of tribal governments, and community volunteers — and provide the educational resources they needed to deliver financial education programs.

Over the course of two months, we trained tribal leaders in six tribal communities throughout Oklahoma. Our pilot program introduced participants to Money Smart, a financial literacy curriculum developed by the Federal Deposit Insurance Corporation (FDIC). To ensure that the training was sensitive to tribal traditions and cultural considerations, we teamed with Native American trainers to conduct full-day workshops that not only introduced tribal leaders to a reputable personal finance curriculum, but also taught them practical teaching techniques and instructional skills.

This community outreach initiative proved highly successful and was an important first step in CFSA's effort to build a positive relationship with tribal communities.

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